Here we look at a law firm website in Tashkent, built on WordPress. People turn to a lawyer when they have a problem: a dispute, a deal, a business registration, documents that need to be put in order. In that state, a person doesn't study a website. They look for someone to call or message right now. That is why a law firm website works like a reception desk: if it is inconvenient, the client turns around and goes to the next firm.
We went through the site the way a visitor coming from search would, and we checked the technical side. The site's overall score came out at 29. That is not a verdict but a picture: the site exists, yet most enquiries never reach the firm. The causes are mostly simple and quick to fix.
We are reviewing this site because most law firm websites in the city suffer from the same things. If you own a similar firm, check this list against your own site.
What this costs
Out of every hundred people who reach the site ready to get in touch, roughly 50–80 are lost at these points.
This is an estimate based on our own stated assumptions, not a measurement of someone else's analytics: we do not know this site's traffic and do not make it up. We count per hundred visitors, and the share of every item is open in our code.
We do not name the company or link to it. This is about typical mistakes, not specific people; the name and logo on the screenshot are covered.