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Web Agency Website in Tashkent: A WordPress Teardown Where Prices Are Missing and the Portfolio Is Hard to Find

We are looking at a web agency website in Tashkent built on WordPress. We don't name the company: the point of this teardown is not to poke fun at anyone, but to show the typical places where an agency website loses clients. The site is small, six pages: a home page, a work section, a page with the results of 2022, and a few utility pages. The overall audit score is 68, meaning the foundation is fine but there is plenty to fix.

A web agency website in Tashkent is a special case: it is the showroom for the product itself. If an agency sells websites, its own site is its main portfolio. A client choosing a contractor looks at it more critically than at the site of any other company.

Below is what a business owner will see when they land on this site to pick a contractor, and what it costs the agency. Everything is based on an automated audit and a manual walk through the pages.

As it is

As it is: web agency in Tashkent, WordPress siteAs it is: web agency in Tashkent, WordPress site — 390px

Screenshot taken 09.11.2026

What stops it from selling

A client went through all six pages and still couldn't tell how much a website costs

What it costs the business. Someone choosing an agency usually compares several options in neighbouring tabs. Where a price is stated, they stay and get in touch; here they would have to write blind. A minority will write, the rest will close the tab, and the agency will never know they were there.

What we do. We add a "from and to" range to the service pages and briefly explain what the final figure depends on: scope, integrations, timeline. A day or two, including the copy.

The first screen: no prices here or on inner pages: A client went through all six pages and still couldn't tell how much a website costs
The first screen: no prices here or on inner pages

The services page has no figure at all, not even a "from" guide price

What it costs the business. Silence about price reads as "expensive" or "we'll haggle." This is especially unfortunate for an agency: someone looking for a developer usually already has a rough budget and just wants to know whether they fit into it. Without an answer, they go to those who gave one.

What we do. We put a clear "from" price on the main project types: a landing page, a corporate site, an online store. This doesn't commit you to selling at the lower bound, but it filters out those who can't afford you. It is done together with the previous item and needs no separate days.

The first screen: no prices: The services page has no figure at all, not even a "from" guide price
The first screen: no prices

The site of an agency that builds sites visibly "thinks" before it opens

What it costs the business. For the first 2.1 seconds or so, the visitor stares at a white screen. After three seconds of waiting, roughly every second visitor leaves, and Google takes speed into account when showing a site in search results. For an agency there is a reputational cost too: a slow site of its own is a poor argument that it will build you a fast one.

What we do. We look for where the time is lost: on WordPress it is most often weak hosting, heavy plugins, or no caching. We remove the cause. Usually a day or two.

The first screen has no line explaining what the agency does and for whom

What it costs the business. A visitor should understand within a second that they have reached web developers, not a blog or a print shop's site. Without a main heading they have to guess, and the search engine guesses about the page's topic along with them. This lowers the chance that the page will be shown for searches about website development.

What we do. We put one line on the first screen: what you do and for whom, for example the type of sites and the city. About an hour.

The first screen: no main heading: The first screen has no line explaining what the agency does and for whom
The first screen: no main heading

Portfolio work can't be found in image search

What it costs the business. 26 of the 28 images have no description for search engines. Screenshots of sites the agency has built drop out of image search, which is a separate stream of people looking for design examples. Such images are also unavailable to screen readers.

What we do. We caption each image meaningfully: what the project is, which industry, what is on the screen. For a site with a few dozen images, this takes a day.

An image with no description for search: Portfolio work can't be found in image search
An image with no description for search

Google treats the Russian and Uzbek versions as separate, competing pages

What it costs the business. People in Tashkent search in both Russian and Uzbek, and they are different people with different queries. Without a link between the versions, Google shows one or the other at random instead of showing each person their own language. Some potential clients see the page in the wrong language.

What we do. We link the language versions the way Google expects. A few hours, if both versions already exist on the site.

What this gives

A visitor choosing a contractor sees the price and can tell whether you fit their budget, instead of leaving for competitors who state it.

Enquiries come from people who already know the order of magnitude, so there are fewer empty conversations and less haggling at the start.

The site opens faster and explains from the first line what you do, while the portfolio and both language versions are easier to find in search.

If you need a site like this from scratch or a rebuild of an existing one, our price is from $1000, 3-8 weeks.

What this costs

Out of every hundred people who reach the site ready to get in touch, roughly 26–55 are lost at these points.

This is an estimate based on our own stated assumptions, not a measurement of someone else's analytics: we do not know this site's traffic and do not make it up. We count per hundred visitors, and the share of every item is open in our code.

Price and timeline

from $1000, 3-8 weeks

Order a website for a business like this →

We do not name the company or link to it. This is about typical mistakes, not specific people; the name and logo on the screenshot are covered.

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