A buyer scrolled through all 6 pages and never found what the inks cost
What it costs the business. A print shop's technologist or purchasing manager almost always compares several suppliers and looks at price first. If they cannot find it on any page, they will not write to ask: they will close the tab and go to a supplier who states a price. You will never see these people in your calls or enquiries.
What we do. We add 'from and to' price ranges for the main product groups and explain what the final figure depends on: batch size, ink type, packaging. This does not commit you to selling at the lower bound. It takes a day or two including the copy.

