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Event Agency Website in Tashkent: What Keeps It from Bringing in Inquiries

This is a teardown of an event agency website in Tashkent. The agency organizes events, and its portfolio includes serious projects, among them an international congress. The work is impressive, but the website doesn't show it at its best.

We went through the site the way a potential client would: we opened the home page, looked at the contacts page and the "About us" section, and read the case studies. In total there were six pages. The site's overall score in our audit is 71, and the server response time is about half a second (463 ms), so the technical foundation is fine. The problems aren't in the server; they're in what a person sees and what a search engine sees.

For an event agency, the website works as a shop window and as the first impression before a phone call. Someone planning an event doesn't choose based on one site; they compare several contractors in a single evening. That's why small things like an empty link card in Telegram or the absence of a price decide whether they write to you or to your neighbor. Below is what we found, in order of importance.

As it is

As it is: event agency in TashkentAs it is: event agency in Tashkent — 390px

Screenshot taken 11.11.2026

What stops it from selling

The event organizer doesn't answer the question "how much will it cost?"

What it costs the business. A client estimating the budget for a corporate party or a conference wants to understand the order of magnitude before the first conversation. Without it, most won't write with a question; they'll close the tab and go to whoever named a price. Silence reads as "expensive" or "we'll have to haggle." You never see these people: they simply don't write.

What we do. We add a "from–to" range for the main formats: corporate events, conferences, private events. Next to it, we briefly explain what the final figure depends on: number of guests, venue, equipment. You don't have to sell on the lower bound, but it filters out those who can't afford it. One to two days, including the copy.

The first screen: no prices: The event organizer doesn't answer the question "how much will it cost?"
The first screen: no prices

Not one of the six pages gives even a hint of budget

What it costs the business. Even someone who has reached the portfolio and contacts and is almost ready to decide finds no figure at all. From there, the winner isn't the best organizer but the one whose client had the patience to write and wait for a reply, and only a minority have that patience. The rest go where a price is stated.

What we do. We put cost guidelines not only in a separate block but also on the service pages and in the case studies: "an event like this typically costs from...". On the contacts page we add a note about what information is needed for an estimate. One to two days, including the copy.

The first screen: no prices here or on inner pages: Not one of the six pages gives even a hint of budget
The first screen: no prices here or on inner pages

The contacts page and the page for the major case study are almost empty

What it costs the business. The international congress page has fewer than a hundred words: a visitor sees an impressive name but doesn't learn what exactly the agency did, how many participants there were, or what challenges came up. The contacts page is also short. These are your best arguments, and they aren't working. Search engines, for their part, usually don't keep such pages in the index, so the site can't be found for queries about organizing conferences.

What we do. We expand each page into a full one: for the case study, the task, what you took on, how it went, the result, and photos; for contacts, how to reach you, how the first discussion goes, and how long an estimate takes. One day per page.

The home page loads slowly on a phone because of heavy event photos

What it costs the business. The home page weighs 5.5 MB, of which 5.3 MB is images. On mobile internet that means seconds of a blank screen, and most people will view an agency's site on a phone, between meetings. Some won't wait. Google measures the same metric and takes it into account in rankings.

What we do. We compress the photos into a modern format and load them as the visitor scrolls, so the beautiful shots stay while the weight drops several times over. This is usually a day of work.

A link to the agency arrives in Telegram and WhatsApp as a bare address

What it costs the business. The event business runs on recommendations: a client forwards a link to a colleague or a manager asking, "What do you think of these people?" Instead of a neat card with a photo and a name, a dry address goes out, and such links get noticeably fewer clicks. The clicks that suffer are exactly the ones that come from people recommending you.

What we do. We add an image and a caption for messengers and social networks, so the link unfolds into a card with the best shot from an event. A couple of hours, including preparing the image.

In search results the agency looks more modest than its neighbors

What it costs the business. Competitors in the results show an address, opening hours, sometimes reviews and a price right in the result line. You have none of that, so your line looks poorer and gets clicked less often even at the same position.

What we do. We mark up the organization, address, opening hours and services in the way Google reads them. Half a day, after which extra lines may appear in the results.

What this gives

A client immediately understands the order of prices and writes to you with a real budget, instead of closing the tab and going to whoever named a price.

Strong case studies, including the international congress, turn from names into arguments: it's clear what you did and how.

The site opens quickly on a phone, and a link to it in messengers looks like a business card rather than a random address.

What this costs

Out of every hundred people who reach the site ready to get in touch, roughly 19–39 are lost at these points.

This is an estimate based on our own stated assumptions, not a measurement of someone else's analytics: we do not know this site's traffic and do not make it up. We count per hundred visitors, and the share of every item is open in our code.

Price and timeline

from $1000, 3-8 weeks

Order a website for a business like this →

We do not name the company or link to it. This is about typical mistakes, not specific people; the name and logo on the screenshot are covered.

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