Engelberg
Premium windows, sliding and facade systems. One continuous scroll story: the camera descends from the Alps to a house where floor-to-ceiling windows go in, flies through a cut of the profile and comes out in a room at the handle. Every frame is a photorealistic render built around their real products.
View the project11
scenes in one continuous shot
17
photorealistic frames around their products
60
frames per second on a phone
The brief
The client wanted «wow scrolling with a continuous storyline», like mont-fort.com and Bentley. There is one scene pinned to the screen, and scrolling drives the camera. Transitions have no cuts: pairs of frames were made by editing a single shot and match pixel for pixel, so the world inside the frame changes instead — an empty house gets its windows, a snowstorm starts behind the glass of the same room, the BKH 65 sliding panels glide away, and glass goes onto the FS 50 facade frame floor by floor. The profile cut and the handle follow their catalogue photos, with three thermal zones, cold and warm air flows and the crest on the lever. Specifications come only from their site. The first version of the same mock-up is built from stock photos and vector art.
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